The Georgian Bay Surf Club (GBSC) is an experiential brand that offers surfers and non-surfers alike, an approachable connection to the cold water surf culture and lifestyle found here, across the shores and within the communities of Georgian Bay, Ontario, Canada.

Coming soon to 135 Hurontario Street in Collingwood, Ontario, is our flagship location that will offer a unique integration of both retail and hospitality experiences.   

Our surf shop will showcase our signature apparel and offer a thoughtful assortment of niche surf lifestyle brands and sporting goods, while supplemented with a gallery of quality household items & provisions.

Our bar and restaurant will offer a casual yet intimate atmosphere, with an elevated menu inspired by regional dishes and flavours found in surfing locations from around the world.  Complemented with a beverage program that is focused on quality, tradition and education.

Surf's up, time to get on board!